From January 1 to July 30, 2025, India’s consumer tech landscape witnessed an impressive wave of gadget launches across smartphones, wearables, TVs, audio, and computing accessories—led by premium innovation and AI integration. Brand Launches (Date) Highlights / Category OnePlus Realme GT 7 series (June 13), Nord 5 / CE5 / Buds 4 (July 8) Flagship and mid-range smartphones…
Continue reading
In the fast-paced world of digital marketing, 2025 marks a shift where community-driven influence is becoming more impactful than celebrity endorsements. While big-name personalities once dominated campaigns, today’s consumers respond better to relatable voices with genuine credibility—enter micro and nano influencers. The Shift Away from Celebrity-Only Strategies Previously, major campaigns relied heavily on public figures…
Continue reading
The tech scene in 2025 is buzzing with innovation. Samsung’s Galaxy S25 Ultra and Z Fold 7 redefine flagship and foldable design, offering cutting-edge AI features and stunning displays. Nothing Phone (3) brings sleek LED aesthetics with powerful performance. On the wearable front, Moto AI and Galaxy Watch 8 showcase personalized health insights and smarter…
Continue reading
India’s ODOP initiative now spans 1,102 products across 761 districts, boosting exports and regional crafts. Uttar Pradesh’s ODOP success doubled exports and inspired ODOP 2.0 reforms. Innovative efforts like jail-made products and national textile awards underline inclusive growth. The future lies in branding, packaging, skill-building, and unified promotion—fueling rural development and MSME empowerment across India….
Continue reading
AJIO, Reliance Retail’s digital fashion platform, has rapidly grown into a fashion e-commerce leader by introducing a diverse portfolio of private labels. These labels cater to a wide spectrum of fashion needs, blending trendiness with affordability. In 2016, AJIO launched its flagship brand AJIO OWN, alongside Avaasa for ethnic wear and Fig for women’s western…
Continue reading
Amazon India has introduced a new service called Amazon Diagnostics, further expanding its footprint in the healthcare space. The initiative allows users to access at-home lab testing services directly through the Amazon India app, positioning the platform as more than just an e-commerce site. With the addition of diagnostics to its portfolio, Amazon is evolving…
Continue reading
Dior, a name synonymous with elegance and olfactory innovation, is set to redefine the fragrance landscape in 2025 with a mix of bold reimaginings and limited-edition releases. From sophisticated reinterpretations of Dior Homme to seasonal exclusives in the La Collection Privée line, these launches cater to both connoisseurs and casual enthusiasts. Here’s a detailed look…
Continue reading
Global lifestyle brand Swiss Military has officially opened its first Exclusive Brand Outlet (EBO) in Surat, Gujarat, marking a significant milestone in its retail expansion within India. The new store showcases the brand’s core identity—premium quality, innovation, and functional design—through an extensive range of lifestyle and travel products. What Details Why it matters Opening date…
Continue reading
In a bold stride toward reshaping India’s fashion and lifestyle landscape, Reliance Retail has launched a dynamic portfolio of brands tailored to meet the diverse needs of Indian consumers — from value-conscious shoppers to premium fashion seekers. Through Reliance Trends, AJIO, Azorte, Tira, and Yousta, the conglomerate is setting the stage for a new era…
Continue reading
Filorga, a distinguished French premium skincare brand, has long been recognized for its pioneering approach to integrating aesthetic medicine with at-home skincare solutions. Established in 1978 by Dr. Michel Tordjman, a physician with a deep interest in cell biology, Filorga initially focused on developing injectable solutions tailored exclusively for medical practitioners. Leveraging its expertise in…
Continue reading
You must be logged in to post a comment.