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    ODOP 2025: India’s District-Level Growth Engine Driving Exports, Inclusion, and Innovation

    Written on June 28, 2025 in Brand & Business Launch

    India’s ODOP initiative now spans 1,102 products across 761 districts, boosting exports and regional crafts. Uttar Pradesh’s ODOP success doubled exports and inspired ODOP 2.0 reforms. Innovative efforts like jail-made products and national textile awards underline inclusive growth. The future lies in branding, packaging, skill-building, and unified promotion—fueling rural development and MSME empowerment across India….

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